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Life Hacks as a genre has seen a huge evolution in the past several years, with channels like 5-MinuteCrafts, So Yummy or Troom Troom, prompting many critics and even more parody videos and people roasting the objectively terrible videos these channels have been putting out. Despite all backlash, though, channels like 5-Minute Crafts continue to skyrocket, TheSoul Publishing (the company running the channel) becoming just this October, the number one media company in the world, topping Disney, Viacom and WarnerMedia. With over 70M subscribers and 19B views, 5MinuteCrafts proves the unfortunate truth, that the algorithm doesn't reward quality, but quantity. And when it's quantity over quality, when content farms get more spotlight than actual content creators, the creative market suffers. Today we talk about this phenomenon, and more.


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CREDITS:

Andrei Terbea - Lead Animator

Stefan Popa - Assistant Animator
https://www.instagram.com/jtefe.ro/

Nicoleta Toader - Producer

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MUSIC:

Background track: "Delusional (Instrumental)" by Spring Gang

Outro song: Joakim Karud - "Loudness & Clarity"
http://youtube.com/joakimkarud


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#LifeHacks #5MinuteCrafts #ContentFarm