How much do YouTubers and YouTube make from ads and how are ads matched with videos? [The number in title is split between the channel and YouTube 60/40].

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Footnote †: Dollars Per Monetized View https://www.youtube.com/watch?v=l_wFE9kHSos

Footnote ‡: YouTube Red https://www.youtube.com/watch?v=VvaxkpeSg_4

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