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Today we are at the house Brian Smith, the founder of the global billion dollar brand UGG.

We learn more about how he turned a $500 investment into a $2B/year company, how he nearly lost it all, and what advice he has for those of you who want to start a billion dollar company.

📖 Check out Brian’s book “The Birth Of A Brand”: https://a.co/d/8XlK3Uq?tag=ninjacard-20

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⏲️ Timestamps:
00:00 - Intro
01:14 - Get to know Brian Smith
01:50 - Why everyone loves UGGs
02:30 - How Brian got rich
03:02 - Brian's first job
05:55 - Lowest moments
10:05 - UGG’s marketing strategy
13:46 - Losing the company
22:04 - Advice for starting your own business
23:10 - How to start a billion dollar business
27:14 - How much UGG sold for
32:20 - How Brian spent his millions
33:36 - Why Brian downsized his mansion
35:29 - How Brian feels about money now
37:17 - How Brian wants to be remembered