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3 Views· 06 August 2022

Why new things make us sad - BBC REEL

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In 1769, in Paris, a French philosopher Denis Diderot described how a new, luxurious red dressing gown made him miserable rather than happy. The cause of that unhappiness is still being examined by psychologists and marketing professionals some 250 years later.
A film by Brendan Miller.

For more videos on BBC REEL, visit: https://www.bbc.com/reel/

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