New Zealand will ban the sale of tobacco to its next generation, in a bid to eventually phase out smoking.

Anyone born after 2008 will not be able to buy cigarettes or tobacco products in their lifetime, under a law expected to be enacted next year.

"We want to make sure young people never start smoking," Health Minister Dr Ayesha Verall said.

The move is part of a sweeping crackdown on smoking announced by New Zealand's health ministry on Thursday.

Doctors and other health experts in the country have welcomed the "world-leading" reforms, which will reduce access to tobacco and restrict nicotine levels in cigarettes.

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