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In this video, I cover Tesla's entrance into restaurants and how it will change everything as we know it.

Link to Kimbal Musk's Ted Talk: https://www.youtube.com/watch?v=iUU1BffGon0

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Over the past few years, we’ve seen Elon Musk single-handedly disrupt a multitude of sectors, including battery production, electric vehicles, full-self driving, rockets, solar panels, energy storage systems, tunneling, and brain chips (do sliding animations). This may seem like a lot, but Elon Musk is just getting started. Most recently, Elon opened up a vast variety of catalysts that will open up billions, if not trillions of dollars in potential revenue, one of which includes an actual restaurant chain. That’s right, a Tesla-branded restaurant. In this video, I’ll cover the absolutely crazy catalysts coming for Tesla’s business over the next few years, and how Elon might just blow analyst projections for Tesla’s sales out of the window. Welcome to Casgains Academy. If you’re new to the channel, please consider subscribing for more content like this, and let’s get right into it. While analyzing all the common complaints about electric vehicles, three major issues can be pinned down: cost, charging times, and range anxiety. Not surprisingly, Elon Musk is doing everything in his power to settle down these concerns. We’ve seen Elon release cheaper and cheaper vehicles, improve the energy density of Tesla’s batteries, and expand Tesla’s supercharging network. However, there are a few key steps that will solidify Tesla’s ultimate dominance within the automobile space: one of which just happens to be entertainment. And by that, I’m talking about Tesla’s recent entrance into restaurants. Gas companies have already developed simple, but crucial additions to their gas stations, which mainly boils down to food and restrooms. Using its innovative touch, Tesla is about to change this sector entirely. On June 1st, Tesla filed a new trademark under its brand for new amenities for its supercharging stations. This trademark stated: “TESLA trademark registration is intended to cover the categories of restaurant services, pop-up restaurant services, self-service restaurant services, take-out restaurant services.” Although that trademark may have seemed bland and frankly, quite boring, beneath it is years of developments that led up to this culminating moment. Back in the middle of 2017, Tesla began the development of what was at the time, the largest supercharger station ever. Since then, the supercharger station, which is located in Kettleman City, California, has been open for over three years now. This station is a manifestation of a much larger transition that is occurring. The station includes a coffee shop, where Tesla owners can order drinks, an apparel store, a kids’ play wall, a bathroom, and a lounge.
You might think that Tesla entering the restaurant space is a horrible move by Elon as Tesla would obviously have no experience with the food industry. However, a closer look shows that it makes a lot of sense. Kimbal Musk, Elon Musk’s younger brother, has actually been on the board of both SpaceX and Tesla for many years and also used to be on the board of Chipotle, so he likely played a large role in Tesla’s decision to expand into this industry. This is because Kimbal’s main mission aims to disrupt the current state of our 6.2 trillion dollar food industry and bring it towards providing real, unprocessed foods instead of today’s popularized, processed industrial food. In fact, Kimbal has been in the restaurant industry for over 15 years. He actually owns a restaurant chain mainly based in the Midwest, named The Kitchen Restaurant Group, with 16 restaurants, which provides fresh food purely grown by farmers locally and transfers it into the mouths of the community. By leveraging Kimbal’s passion and experience, Tesla can further its mission to bring the world to sustainable energies. With the Kettleman City charger as a unique example, Tesla will plan on expanding this type of model to many other locations. So far, the Kettleman City charger has been very successful. It has plenty of positive reviews on Google, which shows that people enjoy the experience of charging their car. In my opinion, this has huge potential for profitability. Through a similar business model, Starbucks has leveraged its brand name to profit tremendously on high-priced drinks.