JUNKO SHIMADA Spring 2002 Paris - Fashion Channel

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Characterized by her spontaneity, good spirits, rigor, curiosity and humour, Junko Shimada (who insists that she’s 20 years old, in spite of her silvery hair) agreed to offer us a look inside her private life and colorful wardrobe.

She is one of the figureheads of Japanese fashion, and proves that fashion can be both frivolous and engaged.

Junko Shimada spent her childhood in Japan before leaving her native land in the 1960s to go to study in Paris so she could fulfil her long-held dream: to work for Levi’s in the United States.

However, caught up in the creative Parisian whirlwind, Junko fell in love with the French capital and began her career as a stylist at a trend agency 35 years ago.

Then came a collaboration with Cacharel, followed by the creation of her own brand which would lead her to make far more frequent trips between France and Japan.

‘Now, I split my life and work between Paris and Tokyo’, the designer adds.

Junko Shimada is a delicious mix of lightness, nonchalant femininity and freedom who makes fluid, contemporary silhouettes which seek to reveal the female body by means of the garment.


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