Fellexandro began his journey as a photographer and food blogger back in 2010, which all started when he attended school in Australia. He is the creator of Wanderbites, a website which delves deeper into how certain food is made and the businesses behind them. From this, he started getting offers from magazines to take photographs of restaurants, menus and many other things. He regularly holds workshops to help businesses create marketing material on social media as well. Fellexandro began his journey as a photographer and food blogger back in 2010, which all started when he attended school in Australia. He is the creator of Wanderbites, a website which delves deeper into how certain food is made and the businesses behind them. From this, he started getting offers from magazines to take photographs of restaurants, menus and many other things. He regularly holds workshops to help businesses create marketing material on social media as well. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx